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Welcome to the team: Danielle Jarosz

Danielle Jarosz

June has been a month of changes, new additions and growth here at Eclipse Media Group. A few weeks ago, we introduced our two new summer interns, as well as our new office space. We’re also pleased to announce a new addition to our full-time team – Danielle Jarosz from Wells, Maine. Danielle is a recent college graduate, who’s excited to dive…

4 tips for crafting an engaging e-newsletter

crafting an engaging e-newsletter

By Rachel Peck Confession time – I fear my e-newsletter tab in my email. Okay, so not a shocking admission, since I assume I’m not alone in this, but we’ve all been there. If you’ve ignored that tab for an entire work week, you might have hundreds of newsletters ranging from client news, to publications, industry peers and so many more. It’s…

Get to know EMG’s summer interns

Meet EMG's summer interns_june2021_website

Eclipse Media Group is excited to have two college interns join us for the summer months. At EMG, our interns work on a variety of projects, from blog, social media and general content creation, to research projects and report building. Join us in welcoming Lindsay Erb, from Scarborough, Maine and Savanna Perry from Sanford, Maine. Where are you going to school? What’s…

So, you started an Instagram…Now what?

so you started an Instagram

By Rachel Peck Many B2Bs, and even some B2Cs, have been slow to jump on the Instagram bandwagon. While Facebook, Twitter and LinkedIn tend to be the most popular channels for many businesses, Instagram’s growth over the past few years, audience reach, and new sales opportunities have made it a social media must-have for many. However, starting an Instagram account is the…

ONVIF Hosts 23rd Virtual Developers’ Plugfest

ONVIF developers plugfest

SAN RAMON, Calif. – May 20, 2021. ONVIF®, the leading global standardization initiative for IP-based physical security products, in April hosted its 23rd ONVIF Developers’ Plugfest, and second virtual event, testing implementations of six ONVIF profiles as well as two profile release candidates for access control and metadata. In attendance were 27 developers and engineers from 18 ONVIF member companies. Participants gathered…

Client News & Highlights | Eclipse Media Group Blog

Client news and highlights

Eclipse Media Group is proud to work with companies in the security and technology industries whose technologies, solutions and services are helping to shape the places in which we live and work. As such, we wanted to highlight some of our recent collaborations with clients that have resulted in news coverage, thought leadership articles, blogs and interviews over the past few months….

How small companies can earn big media attention

Small companies can attract big media attention

By Chelsie Woods A common misconception amongst many small businesses is that to generate meaningful media and marketing opportunities you need to spend a lot of money or be connected to a well-known brand. These are simply not true. In fact, there are many small companies who have been able to make a strong name for themselves without the backing of a…

The value of building a sustainable PR agency

building a sustainable PR agency

By Eclipse Media Group Any public relations, marketing or communications agency faces the same dilemma – how to build a sustainable PR practice. Furthermore, it can even be difficult to answer the question: what makes a sustainable business? Is it employee or client retention, relationships with media, journalists and your audience or by offering attainable and valuable services? It’s likely a mixture…

4 things about PR they didn’t teach you in college

4 things they didn't teach you about PR in college_emg blog

By Rachel Peck While college is farther away for some of us than others, it’s probably not difficult to recall your ambitions and expectations regarding your post-college career. Was it to be a life-long journalist – breaking news at all hours of the day/night? Or possibly you dreamed of working in public relations, putting out fires left and right and handling crisis…

Should you be on Clubhouse?

EMG Blog - Should You be on Clubhouse

By Rachel Peck Unless you’ve been living in a digital blackout, or taking a much-needed social cleanse, then you’ve probably heard of Clubhouse. Social media’s newest darling, marketed as a “thought leadership” platform and an opportunity for small businesses to network on the main stage, is a social media chat room on steroids. While it might seem to make sense for the…