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Crisis Communications: Webinars for PR Agencies

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By Rachel Peck The team here at Eclipse Media Group, like so many others, is settling in fully to remote working and practicing social distancing – due to the COVID-19 pandemic. In both our personal and professional lives, we are all in uncharted territory. How many of us have actionable plans in place in case of a global pandemic? However, as PR…

Why B2Bs Should Start an Instagram

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By Rachel Peck While many B2B businesses disregarded Instagram as being an irrelevant social media channel years ago, times have changed – as well as audience preferences. Starting an Instagram account might not have been applicable a few years ago, but data now shows B2Bs should consider leveraging the benefits of this social media platform.  In 2020, more than 70 percent of…