Boutique PR agency specializing in security and technology

Eclipse Media Group

Share the Love: Encouraging Employee Advocacy on Social Media


Only two percent of employees reshare their employer’s updates on social media, according to LinkedIn. Those same employees have 10 times the social media following of their employer. Why is this important? As communications professionals, we’re often focused on our target audience, and while ultimately growing awareness and gaining conversions are the goals, are we ignoring additional channels within our own workforces?…